Madison Maxey

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“I felt like it was the right time to ﬁnally make my dreams come true.”

Madison Maxey



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    Madison Maxey using a temperature sensing tool on an e-textile, 2018. Photo by Luke Fontana, courtesy of Madison Maxey

Madison Maxey has always loved making things—from clothing to stretchy inks that conduct electricity. She started sewing when she was eight years old and began her design career by interning in the fashion industry. She has since broadened her exploration of how technology and design can work together through innovations in electronic textiles (e-textiles). Maxey and her company, LOOMIA, create fabrics that act like circuit boards for innovative products that range from medical wearables for monitoring patients to heated ski gear.

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The LOOMIA Electronic Layer works like a soft, flexible circuit board to add heating, lighting, and sensing to car seats, medical apparel, outdoor gear, and more. Courtesy of LOOMIA

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Illustration from Madison Maxey’s patent application for a flexible heating element for shoes, clothing, and other soft goods, 2018.

Source for quote above: “How She Got There: Madison Maxey, CEO and Co-Founder of Madison Maxey,” Her Campus, accessed August 31, 2020, https://www.hercampus.com/money-career/how-she-got-there/how-she-got-there-madison-maxey-ceo-and-co-founder-madison-maxey.